Saturday, May 5, 2018


The New Political Social Platforms

In an era of immediate gratification, and the need for the here and now, most people like to be in the know, (or at least think that they are). News is right at our finger tips since carry on devices have invaded the population in masses. Since anyone can create a website or operate a news feed how credible is the news?

We see clips from government officials blasting the news media as corrupt and incoherent posses with evil agendas threatening to put an end to society as we have come to know it. There are rampages from some of the highest offices in our nation carried out over Twitter. News videos highlighting some new scandal could easily replace televised soap operas and reality shows. We just can’t wait to see what will happen next!

Our elected officials seem to think social media is for combat. Then there is fake news, and real fake news or is it just the fake news that is fake? Perhaps, our government defines fake news differently than the term might be interpreted by Twitter users. Who knows? We just don’t need all the drama

So, my question is what is the actuality? Are we really living in a time when accepting truth as lies and lies as truth is normal? Orson Welles, (2018) apparently taught society nothing when he made the radio broadcast of War of the Worlds. As people tuned into the show, it was so realistic people panicked. They thought the planet was being taken by aliens as the work of fiction played out over the radio.

Who are we to believe? There are allegations that a foreign nation interfered with the very basic structure of the democratic process and used social media to accomplish the task, (DOJ, 2018). We currently have a special prosecutor investigating possible collusion between a seated President and a foreign entity. There were some 126 million people that were reached by fake Russian Facebook accounts during the election process, (The Guardian, 2017) and you can click here to see if you interacted with one of these fake accounts during the 2016 election. There is even a television program called Catfish, that deals tracks social media accounts and the people connected to them to determine if they are real or if the love interest with the suspicious digital romance is being Catfished, (a new word in the dictionary).

People seem to be losing their ability to interact with each other in person. Why bother calling to talk when you can check Facebook or send an instant message. A visit to a local grocery store reaffirmed my observation this week. I thought there must be a new holiday that I was unaware of called rude and uncouth day.

I think there is an argument with evidence that social media is slowly dumbing down our society. Not necessarily taking away intelligence, but creating a world where fact checking just does not happen. Cyberbullying occurs only because no one is willing to step forward and tell the truth in many cases. Simple fact checking and speaking up could save a young person’s life. The sad reality is that most of the time that doesn’t happen.

Back to the political side of this post. We have learned that Tweeting is one of the coolest past times that ever existed. Being truthful, seems to be a thing of the past and hang on until tomorrow when the next episode of As Our Government Churns presents an even more unbelievable occurrence than those we have seen thus far. Why can’t we just talk about the aliens that don’t exist?















Department of Justice, (2018) Case 1:18-cr-00032-DLF Document 1 Filed 02/16/18. Retrieved from https://www.justice.gov/file/1035477/download  on May 4, 2018.



The Guardian, (2017) Russia-backed Facebook posts 'reached 126m Americans' during US election. Retrieved from https://www.theguardian.com/technology/2017/oct/30/facebook-russia-fake-accounts-126-million  on May 4, 2018.



History.com, (2018) This Day in History, Welles Scares Nation. Retrieved from https://www.history.com/this-day-in-history/welles-scares-nation   on May 3, 2018.

Thursday, May 3, 2018

What is the Next Paradigm Shift in Software Development for Social Media

By: Safa Alshannag

In this post I want to talk about the paradigm shift in developing social media websites. Traditionally (circa 2005), developing a social media website would involve a range of web development features. Very early versions of social media platforms such as MySpace started with text and image-based html and incorporated simple web dev features such as presenting personal profile pages, inserting ads, and maintaining a reliable server that can keep with user traffic.  Next generations included more advanced web dev features such as flash-based content and server-side processing using PHP and MySql to handle user data and ad content.

With the rise of Javascript and CSS, social media platforms started to deliver rich content and more interactive websites. Incorporating e-commerce features and advanced ad features into social media platforms and vice versa accelerated the adoption of advanced security features and rich content delivery.

Today with mobile web, social media platforms have become the driver for most of web development. Almost every e-commerce website links to a bunch of social media platforms (Facebook, LinkedIn, Twitter, …etc.). Social media has become the web point of entry for over 2 thirds of web surfers. Social media drives people to the web and by that it drives the web. Today, almost all software development technologies are being leveraged in web development for social media and the question is: what is the next shift in this paradigm?

I believe the next shift will be driven by the value of data provided by social media. With advent of artificial intelligence and the expansion of its application and role in social media, the value of data has never been more valuable. That’s because the main ingredient to developing artificial intelligence applications is data. In the next generation – if not in the current one already-  of social media platforms, AI classifiers will be running on web servers and client sides to take the user experience to the next level. However, this requires collecting data for developing such classifier and that’s where innovation is needed. As the need of data is on the rise so does the concern of user privacy, companies like Facebook, Google or LinkedIn have to define new satisfying rules for the consumption of user data in their AI engines or the rules will be defined for them. I think being proactive about devising such rules and creating new web technologies that can benefit from user data without violating the user’s privacy is in the benefit of companies and gives them the ability to work with flexibility towards that.